Results of my BargainBooksy promo

I got a BargainBooksy last week for Memoirs of a Guardian Angel, which ran on Monday. The book was discounted to $0.99 for the duration. Because of technical issues, the BargainBooksy e-mail only went out on Tuesday, so I set the price back to $1.99 on Wednesday.

I thought you might be interested in how it did.

The promo cost me ZAR531.04 ($40), based on the exchange rate at the time of this writing. Here's what I made in Book Sales this week, in ZAR:

Heaven and Earth

• Amazon (USD) - R4.65

Memoirs of a Guardian Angel

• Amazon (AUD) - R3.45
• Amazon (EUR) - R8.68
• Amazon (GBP) - R5.09
• Amazon (USD) - R144.09
• Barnes & Noble - R15.67
• Google Play - R12.62
• iBooks - R7.84

Total Sales: R202.09

I included Heaven and Earth in this report, because it may have been buy-throughs from people who bought Memoirs.

One of the things I noticed is that I made far fewer sales on each of the non-Amazon platforms, but made more money per sale--twice as much, in some cases. Amazon's royalty rate is pathetically low.

I knew I probably wasn't going to make my money back on this one promo, because it's a long tail. As more people finish the book they bought, and recommend it to their friends, or buy-through to my other titles, that'll hopefully come with time. Still, I had it in my head that I would make about 75% of my money back. As it stands, I made just under 40% back in sales.

I did, however, get a five-star review of Memoirs on Goodreads, and you can't put a price on that! ;-)